Over 700 design enthusiasts have admired last night, during the VIP Opening Party of designjunction edit Milan, the sculpture created by Jaguar unveiled in the space of the famous British designer Tom Dixon.

The car brand is in fact present in Milan during Design Week, with a reproduction of its innovative Word Cloud: an aluminum structure that mimics the shape of the new Jaguar XE through 95 words in seven different languages that express the aesthetics and features at the heart of the new car.

Visitors of designjunction edit Milan (until April 19) can experience Jaguar in terms of processing of metals, and particularly aluminum, material which the British brand has used in building the modular architecture of the new Jaguar XE.

Jaguar XE